On August 20, 2020, leading footwear and accessory brands ALDO and Call It Spring will launch The Love People Face Mask Collection which features styles to match every outfit – from solid neutrals and colourful satins to leopard print and sequins. 

For every face mask sold, ALDO and Call It Spring will donate 100% of the net proceeds to two Canadian BIPOC organizations.

• The Black Business and Professional Association addresses equity and opportunities of the Black community. Funds from mask sales will support the organization’s National Scholarship Fund that helps Black youth attain post-secondary education.
• True North Aid provides humanitarian assistance to Canada’s northern Indigenous communities. Funds from mask sales will provide children in these communities with school supplies.