Gemma Owen is a fashion icon. The Love Island star just launched a new collection with PrettyLittleThing so here’s what you need to know.  

Taking inspiration from dreamy summer nights spent in tropical locations, PrettyLittleThing ambassador Gemma just launched her latest collection in collaboration with the fashion brand. Perfect for your next getaway, the pieces from this curated collection will elevate any look- day or night.

gemma owen

Image Credit: PrettyLittleThing

Gemma Owen x PrettyLittleThing Round Two

The new 24-piece collection was shot in Dubai and features a combination of earthy textures and soft satins accented by statement embellishment pieces. True to Gemma’s go-to style, the collection’s colour palette includes pops of bold colours contrasted against beautiful rustic and neutral tones. Now, you can get Gemma’s signature personal style with her latest collection of elevated holiday looks designed to ensure your summer wardrobe features the ultimate seasonal must-haves for any occasion.

We also love that these pieces have beautiful draping, mesh accents, and statement tailoring. From flowing, whimsical dresses to coveted co-ord sets designed to complete your collection of closet staples, this is a collection you don’t want to miss.

gemma owen

Image Credit: PrettyLittleThing

Gemma has worked closely alongside PrettyLittleThing’s Head of Design, Chris Parnell to bring this collection to life. You only need words to describe this collection- luxurious and feminine.

“I always love having the freedom to work with the PLT team on designing these collections,” says Gemma when describing the collaborative process. “They are true to pieces I would have in my wardrobe, and I love the fact these work perfectly for your upcoming summer holidays. We’ve been working on this for months and I’ve really been able to have so much input in these designs alongside Chris who always brings some much creativity to the design process”

Gemma Owen New Collection With PrettyLittleThing

What to shop? We’ve got you covered! The latest collection is now available on PrettyLittleThing.

We’re including some of our faves from the collection to shop below!

gemma owen

Image Credit: PrettyLittleThing

White Oversized Ruched Shirt Dress

gemma owen

Image Credit: PrettyLittleThing

Buttercream Satin Tie Top and Mid-Rise Maxi Skirt

gemam owen

Image Credit: PrettyLittleThing

 Mustard Linen High-Waisted Pants and Mustard Linen Triangle Bralet

gemma owen

Image Credit: PrettyLittleThing

White Sheer Asymmetrical Maxi dress

Published by HOLR Magazine.