Winter wardrobes tend to lean dark and neutral, but  Bru Eyewear is an easy way to bring color back into the mix. With their pastel frames it’s easy to add a fresh pop that instantly elevates heavy coats and layered looks, making winter style feel more playful and intentional. Even during colder months, sunglasses remain a must for eye protection, especially with bright winter sun and snow glare.

Bru eyewear is a standout brand when it comes to combining function with personality. Designed in New York, BRU creates modern frames that feel bold without being overdone. Designed with street style in mind, these frames are an easy way to elevate everyday winter looks, from casual layers to polished city outfits. Their collections focus on strong silhouettes, quality lenses, and fashion forward colorways that work year round.

One standout style is The Aitken, a fun collection available in soft pastel shades that are perfect for winter. The colors add contrast to darker outfits while still feeling polished and wearable. It is an easy way to experiment with color without committing to a full wardrobe change.

With approachable pricing, statement making designs, and styles that transition seamlessly between seasons, Bru Eyewear proves that winter accessories do not have to be dull. A bold pair of frames can be the simplest way to refresh your cold weather look while keeping your eyes protected in style.

SHOP HERE for Winter Must Haves 

Published by HOLR Magazine.