Kylie Jenner Channels Britney Spears in Bold Red Latex Look for Kylie Cosmetics

January 14, 2026: Kylie Jenner is turning heads once again — this time by channeling pop icon Britney Spears in a striking red latex catsuit for a new Kylie Cosmetics campaign. The look instantly sparked buzz online, with fans quick to spot the unmistakable early-2000s pop inspiration.

Kylie Jenner in a red skintight dress for Kylie Cosmetics perfume, next to a red perfume bottle.

Image Credit: Instagram/kyliejenner

A Nostalgic Pop Culture Nod

The curve-hugging red latex catsuit drew immediate comparisons to Britney Spears’ iconic era, a time defined by bold fashion choices and fearless confidence. Kylie’s modern take keeps the look sleek and polished while paying homage to a pop moment that shaped an entire generation.

Fans flooded social media with side-by-side comparisons, praising Kylie for honoring Britney’s legacy while still making the look her own.

Kylie Jenner in a red skintight dress with two hands spraying perfume on her.

Image Credit: Instagram/kyliejenner

Glam Meets High Impact Beauty

Styled with soft glam makeup and minimal accessories, the outfit allowed the bold catsuit to remain the star of the campaign. The dramatic red hue perfectly complemented the Kylie Cosmetics branding, reinforcing the brand’s reputation for statement-making visuals and trend-driven beauty moments.

The campaign imagery blends high-fashion edge with pop nostalgia — a formula Kylie has mastered over the years.

Three Kylie Cosmetics perfume bottles on a red background.

Image Credit: Instagram/kyliejenner

Internet Reactions Roll In

Unsurprisingly, reactions poured in almost instantly. Some fans called the look “iconic,” while others applauded Kylie for embracing pop history and spotlighting one of music’s most influential style eras. The Britney-inspired moment also reignited conversations about early-2000s fashion making a full comeback.

The bold styling proved once again that Kylie knows how to create a viral moment with a single look.

Kylie Jenner with red nails and lipstick for Kylie Cosmetics perfume.

Image Credit: Instagram/kyliejenner

A Signature Kylie Move

From fashion statements to beauty launches, Kylie Jenner continues to blur the line between pop culture and branding. By tapping into Britney Spears–era nostalgia, the Kylie Cosmetics campaign feels both timely and emotionally resonant — especially for fans who grew up watching those iconic pop moments unfold.

If the internet’s reaction is any indication, this red latex look is already destined to be one of Kylie’s most talked-about style moments of the year.

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Published by HOLR Magazine

Image Credit: Instagram/kyliejenner