Commissioner pushes back on critics as the NFL stands by its decision to tap Bad Bunny for Super Bowl LX.

Goodell Stands Firm

October 22, 2025: NFL Commissioner Roger Goodell has spoken out in defense of the league’s decision to select Bad Bunny as the headliner for the Super Bowl LX Halftime Show, emphasizing that the choice was “carefully thought through.” Despite backlash from some commentators and fans, Goodell made it clear that the NFL has no plans to reconsider the decision.

Why Bad Bunny?

Goodell highlighted Bad Bunny’s global influence and massive fan following as key reasons behind the selection. With chart-topping albums, record-breaking tours, and billions of streams, the Puerto Rican superstar has become one of the most powerful figures in the music industry. “We aim to create a show that represents the diversity and energy of our audience,” Goodell stated, adding that “controversy comes with every halftime show.”

Cultural Debate and Criticism

While many fans have celebrated the choice, some critics have questioned whether Bad Bunny’s outspoken political views and edgy performances align with the NFL’s image. The league, however, remains firm in its belief that the show will be a global celebration of culture and music. Supporters argue that Bad Bunny’s inclusion represents a positive shift toward diversity and cultural recognition on one of the world’s biggest stages.

Bad Bunny’s Response and Fan Support

Bad Bunny has yet to issue an official statement but has reportedly expressed excitement about the opportunity. His fans, meanwhile, have flooded social media with support, calling him the “perfect choice” for a halftime show that blends entertainment, activism, and artistry. Many believe his dynamic performance style will bring a fresh, high-energy vibe to the event.

The NFL’s Broader Vision

Goodell’s defense of the decision reflects the NFL’s broader mission to modernize and connect with younger, more global audiences. By selecting a boundary-pushing artist like Bad Bunny, the league signals its willingness to embrace change and celebrate cultural diversity — even if it means sparking debate along the way.