Taylor Swift Makes History with Fifth IFPI Global Recording Artist of the Year Award
February 18, 2025: In a remarkable achievement, American singer-songwriter Taylor Swift has been honored with the International Federation of the Phonographic Industry (IFPI) Global Recording Artist of the Year award for an unprecedented fifth time. This accolade, announced on February 21, 2025, recognizes Swift’s exceptional global success in the music industry.
A Record-Breaking Achievement
Taylor Swift’s fifth win in 2024 solidifies her position as the most decorated artist in the award’s history. She previously received this honor in 2014, 2019, 2022, and 2023, showcasing her consistent ability to captivate audiences worldwide. The IFPI award is determined by an artist’s worldwide sales across streaming, download, and physical formats, reflecting their comprehensive impact on the global music scene.
Stellar Success in 2024
The year 2024 was monumental for Swift. She released two more re-recorded albums, “Speak Now (Taylor’s Version)” and “1989 (Taylor’s Version),” both of which topped charts globally. Additionally, her 12th studio album, “Midnights,” continued its dominance, selling 3.2 million equivalent album units in the U.S. alone. Her extensive catalog amassed over 26.1 billion streams on Spotify in 2023, underscoring her pervasive presence in the streaming landscape. Moreover, “The Eras Tour” became a cultural phenomenon, setting records as the highest-grossing music tour of all time, with revenues surpassing the billion-dollar mark well before its conclusion in December 2024.
Swift Tops Global Album Sales Chart
Swift led the 2024 global album sales chart with an impressive 5.6 million units sold, including physical purchases and full album downloads. K-pop group ENHYPEN followed closely behind, securing the second spot with their album Romance: Untold, which sold 3.4 million units.
Eras Tour Drives Renewed Interest in Swift’s Catalog
In addition to her album sales, Swift’s record-breaking Eras tour—the first in history to surpass $1 billion in revenue—significantly boosted interest in her past albums. As a result, several of her records dominated the 2024 vinyl album and streaming album charts, according to the IFPI.
Global Impact and Fan Connection
“This year has been monumental for Taylor, and it’s been incredible to witness how fans worldwide continue to connect with her outstanding catalog of music,” said IFPI Chief Executive Victoria Oakley.
IFPI Global Recording Artist Chart 2024
The 2024 IFPI Global Recording Artist Chart highlighted a diverse range of talent. Following Swift, South Korean groups SEVENTEEN and Stray Kids secured the second and third spots, respectively, marking a significant presence of K-pop artists in the global music arena. The top ten also featured artists like Drake, The Weeknd, and Lana Del Rey, reflecting a blend of genres and international appeal.
Industry Recognition
Lewis Morrison, Director of Charts and Certifications at IFPI, praised Swift’s unparalleled success, stating, “We are immensely proud to award the IFPI Global Recording Artist of the Year Award to Taylor Swift for the fifth time, as she continues to redefine the limits of global success. Taylor is a singular talent, and her commitment to her craft and her fans is truly phenomenal.”
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Published by HOLR Magazine
Image Credit: Imdb