The brand is speaking out after Budweiser got backlash online for partnering with transgender influencer, Dylan Mulvaney.

The CEO of Anheuser-Busch is breaking the brand’s silence and coming out with a statement after Bud Light’s partnership with Dylan Mulvaney ignited an uproar online.

Bud Light Sales Down

After the brand’s partnership with Mulvaney hit a sour note, the CEO has finally spoken out about the brand’s latest partnership as mentioned here.

“We never intended to be part of a discussion that divides people,” said Brendan Whitworth, CEO,  in a public statement. “We are in the business of bringing people together over a beer.”

Check out the full statement below:

Photo via Daily Mail

This news comes after Anheuser-Busch’s stock lost over $5 billion in market cap, mentioned here.

Budweiser Dylan

When the news dropped earlier this month, the brand stayed quiet until this week. Celebrities even took to their platforms to share their disappointment over the partnership with Kid Rock and John Rich slamming the brand, as mentioned here.

Dylan Mulvaney Instagram

Mulvaney ignited an uproar online after posting a video announcing a partnership with Bud Light. Within the video, Mulvaney can be seen showing viewers beer cans with images of the influencer’s face printed on them.

 

View this post on Instagram

 

A post shared by Dylan Mulvaney (@dylanmulvaney)

Published by HOLR Magazine.