Pride Month is officially here and although it will be consisting of another year of virtual celebrations, they are most definitely happening in style.

To mark the occasion, David Yurman will donate 20% of the purchase price from select rainbow designs to the David Yurman x Unity Fund with Robin Hood—NYC’s largest poverty-fighting organization supporting local communities, including LGBTQ+ groups.

In doing so, Yurman is elevating an issue that has long been a part of communities everywhere. The hardships that many families experience need to be addressed. This is why it is so crucial for brands such as David Yurman’s to celebrate their new collections in association with causes that truly matter.

“We are pleased to partner with the Robin Hood—New York City’s largest organization dedicated to alleviating poverty,” says co-founder and CEO David Yurman. “By launching the Unity Fund, we hope to make a significant impact within the city that inspires us. Giving back to our neighbours and communities is what makes us human.”

Falling right into the month of pride with this new initiative as well as the new collection further pushes forth the idea of community by bringing all people together, no matter their situations or the way they choose to outwardly present themselves. Everybody should feel comfortable and safe being themselves wherever they are, which aligns with Yurman’s values and is demonstrated with this new collection.

Featured below are two pieces from this collection:

Spiritual Beads Rainbow Bracelet with Black Onyx, Pavé Rubies and Sapphires

Streamline Tag, 27mm

Show your pride today with different styles available at and select David Yurman boutiques across Canada!

To see other launches and new releases by David Yurman, visit