Style goes Cruelty-free
Emboss Beauty is focused on combining comfort and style with their cruelty-free, vegan, and reusable false lashes. The product is an everyday staple, made by a beauty enthusiast for beauty enthusiasts.
The founder of the brand, Julia Vuong has over five year of experience as a makeup artist for top tier brands and celebrities. Through the years, she noticed that there was no pair of false eyelashes that worked well enough for her clients. No brands were able to check all the boxes at a price that was still attainable. This gap in the industry is what motivated the creation of Emboss Beauty.
Luxury for less
After years of developing and modifying lashes for personal use, Vuong was able to develop the perfect pair. With a focus on providing extreme comfort and style within the collection, every lash is handmade, cruelty-free, and vegan. They are wearable up to 20 times and made with a generously flexible lash band for easy application.
Better for the planet
Emboss lashes are made with a blend of synthetic fibres that mimic the look of mink eyelashes without the use of animal products! All lashes are faux mink and never ever tested on animals. Caring about the community and all those within the ecosystem is a crucial factor to accessibility. Emboss makes sure to enhance style without sacrificing integrity.
Trending on TikTok
With a brand message that resonates, Emboss beauty quickly gained popularity on TikTok. The beauty industry showed up and gave the lashes the credibility they deserve. Emboss Beauty’s TikTok account grew from a few hundred followers to over 20 thousand in a weekend with views reaching over 2 million! The frenzy continued and their entire inventory sold out that very same weekend.
Lashes for the masses
Emboss was designed for those who are experienced with lashes and those who are looking to try something new. The team has worked hard to make their brand affordable enough for all. Their mission is to make everyday lashes for every lash enthusiast. Whether you’re a beginner lash wearer or a seasoned veteran – Emboss is for you!
The Faux Mink Collection is comprised of eight styles. Each style retails for $14.95 CDN – click here to view the full line-up.
Published on Holr Magazine
Shop the full collection via embossbeauty.com, with shipping available worldwide.
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