As a real estate agent, you may be wondering what you can do to boost your work and increase your income. There are many different things that real estate agents could do in order to optimize their work and make more money. In this article, you will learn about some of those things and help you find the right solution for yourself.

Get a better WordPress plugin

A better WordPress plugin will lead real estate agents to stardom because it will only benefit their work. When it comes to real estate websites using WordPress as CMS (content management system), there is one thing that most realtors just don’t do. They forget about the importance of plugins for real estate which can help them in boosting their website’s performance with increased income from referrals or leads, but they just use those ordinary free ones making your site slow loading or even crashing due to its incompatibility issues without considering what type of plugin you will be needing for your real estate business website whether free version or paid premium version.


A good plugin will help every potential customer to get around your website and learn about your services better. Like the experts behind Showcase IDX say, you must give your visitors the modern search tools they expect. If you don’t do this, they might lose interest before they see what you have to say to them. 

These tools can be found in real estate plugins for WordPress, but it’s important to choose the right one. If you do so, your site will work better than ever before and give visitors exactly what they need when looking or researching real estate properties online. 

You should also consider using different types of realtor website templates which are specifically designed by professionals with real-world experience in helping people buy homes faster and easier, instead of cheap yet low-quality themes that can actually harm your business rather than help it grow like most free themes out there today.

Here’s what a good plugin should do:

  • Improve lead conversion
  • It will help you stand out from your competitors 
  • It will help you increase your management

Keep up with the latest trends in the industry

You must keep up with the latest trends in real estate to keep up with all of your competition. If you don’t, it will be very difficult for you to stay on top and get ahead of other agents who do follow industry news and pay attention to what’s going on around them. Unfortunately, if this is not something that comes naturally to you, or it isn’t a part of your daily routine already, there may not be much hope unless you take drastic measures such as reading real estate blogs regularly so that you can learn about all of the changes ahead of time.

The real estate market has changed significantly over the past few years where people aren’t buying houses for themselves anymore but rather they’re investing in real estate properties because real estate prices continue to rise year after year.

Attend seminars and conferences to stay informed on new developments

You must be informed on everything real estate and real estate agents, or you will get left behind. A realtor must be aware of the changes in the industry, so they can serve their clients better. If a realtor doesn’t keep up with what’s going on, then they will never know how to help their client achieve their goals and meet new opportunities that arise daily within this field.

Attend seminars and conferences that real estate agents are hosting in your area. This is a great way to not only keep up with the changes but also be able to network with other realtors, gain new clients, or even mentors who can help you grow as an agent. These professional events are aimed at real estate professionals, so they will have valuable real estate advice and tips.

Advertise better

You must advertise real estate in order for you to make more money. Advertising real estate can be done by posting it on different real estate websites and social media outlets like Facebook, Twitter, and Instagram.

You must take advantage of real estate sites like Zillow to post your real estate listings for free because it’s already an established platform that is trusted by many people. You can also use other realtor websites, but you will need to pay a fee in order to do so which means more profits loss for you. 


If you are not confident enough with marketing yourself on social media, then hire someone else who specializes in this kind of work or learn how to do it if you really want extra cash flow coming into the business. This may be hard at first especially when trying new things online since no one wants their privacy breached but after some time, everything should become easier as long as there is a practice involved and determination put into the real estate agent’s work.

Invest in your personal brand by following social media sites

Your personal brand is crucial to real estate agents. If you appear to be someone who is well-informed and up-to-date with real estate, potential clients will come flocking your way. This means that it’s crucial for realtors to invest in their personal brand by following social media sites like Facebook, Twitter, Linked In etcetera in order to stay connected with real estate information.


By investing in your personal brand, realtors will also gain new business by being able to network more easily and quickly with others on social media sites. If you have a large number of connections, it will be easier for realtors to create partnerships, which can lead them to acquire even bigger projects that they would not have been able to get if they did not invest in their personal brand.

Stay connected with colleagues by attending networking events 

You must keep in touch with real estate agents in your field by attending networking events. This is an effective way to promote yourself and gain new clients without having to spend time cold calling them or emailing them out of the blue. The more people you know, the easier it will be for you to generate referrals from other realtors who can refer their friends, family, or former clients to you.

As you can see, you must be modern in order to stay on top. That starts with updating your WordPress with the right plugin, but you also need to advertise on various sites and social networks. Make sure you keep up with trends through seminars and conferences and stay in touch with all your colleagues. Good luck growing your business!

Published on Holr Magazine