TikTok User Tia Zakher Sparks Skincare Controversy with Viral ‘Caveman Method’ Video

Caveman Girl Original

A TikTok creator named Tia Zakher is going viral after sharing her experience reportedly using the “caveman method” for skincare—a routine that involves allegedly avoiding all products, including cleansers, moisturizers, and sometimes even water.

Zakher, who has been documenting her journey online, recently posted a video showing significant buildup on her face, which she claims is dead skin that will eventually flake off as part of the natural purging process.

Caveman Skincare

Caveman Method Girl

The video has quickly gained traction, with thousands of users sharing, commenting, and expressing concern.

While Zakher stands by the method, saying it’s part of allowing her skin to reset and heal without interference, many viewers are alarmed, pointing out that the appearance of her skin resembles a fungal infection or another dermatological issue.

Caveman Method Skin Tia Zakher

The caveman method has long been a niche, minimalist approach to skincare, but its benefits seemingly remain largely anecdotal and unsupported by dermatological studies. While some believe the skin can balance itself without outside products, others argue that completely abandoning hygiene—especially for extended periods—can lead to clogged pores, bacterial buildup, or worse.

Caveman Method Dermatologist

Comments on Zakher’s videos have been flooded with pleas for her to seek professional medical advice. “Please see a dermatologist,” users have claimed. Others have voiced concern over the potential influence on young viewers, who might mimic the routine without understanding the risks.

These are just some of the comments from the above TikTok video:

Caveman Method Skin

While Zakher continues to defend her experiment, the situation has sparked a broader conversation on social media about the limits of DIY skincare, the importance of evidence-based routines, and when it’s time to listen to medical professionals. Whether this is a breakthrough or a cautionary tale, the internet is watching—and debating—every step of the way.