Harry Styles has done it again! The former One Direction star turned fashion icon and music legend has released his own beauty brand by the name of Pleasing.
There have been whispers of Harry dipping his toes into the beauty industry for quite some time, but over this past summer, his fans who seem to be part-time detectives discovered that Harry was listed as a director under a new company designated for perfume and cosmetics. Now after months of waiting (or years depending on how dedicated of a fan you are), Pleasing has finally been released!
The brand’s website states that Styles’ mission with this launch is to “bring joyful experiences and products that excite the senses and blur the boundaries.”
In a press release, Pleasing states that the brand will cover nail polish, skincare, and “anything else we find Pleasing”, leaving lots of room for opportunity for future products from the company. Please is establishing the brand as a beauty brand that will blur the boundaries” and “dispel the myth of binary existence” by taking inspiration from nature.
The line includes three nail products; two individually sold nail polishes, Perfect Pearl and Pearly Tops, plus there is the Perfect Polish Set that features the above-mentioned colours, as well as Inky Pearl, Granny’s Pink Pearl and three sets of alphabet nail decals.
The first skincare item is the Pleasing Pen that contains a steel roller ball on each end and is an eye gel on one end and a lip treatment on the other end. The eye gel uses ingredients like hyaluronic salt and lingonberry to lessen the signs of ageing, and the matte lip oil contains marshmallow extract to soothe and hydrate the lips.
The second skincare item is the Pearlescent Illuminating Serum that consists of pearl-like capsules suspended in a liquid. The serum claims to smooth and brighten with mica and hydrate and protect the skin barrier with vitamin B5 and antioxidants. This can be used alone or as a primer under makeup.
Harry Styles has proven himself in every project he has thrown himself into and Pleasing appears to be added to the list of big accomplishments for him. The real question we need to ask is, is there anything Harry Styles can’t do?
Published by HOLR Magazine.