Donatella Versace Steps Back from Versace: ‘Always in My Heart’

March 13, 2025: Fashion icon Donatella Versace is stepping back from her role at Versace, marking the end of an era for the legendary brand. After decades at the helm, the designer shared an emotional statement, assuring fans that the luxury house will remain “always in my heart.”

A Legacy of Fashion Excellence

Donatella took over Versace in 1997 after the tragic passing of her brother, Gianni Versace. Under her leadership, the brand maintained its signature bold and glamorous aesthetic while evolving to stay relevant in the ever-changing fashion landscape.

She played a pivotal role in bringing Versace to new heights, collaborating with A-list celebrities and making waves with iconic runway moments. Her vision cemented Versace as a symbol of luxury, power, and innovation.

Why She’s Stepping Back

While Donatella has not given an exact reason for her departure, sources suggest she is looking to focus on personal projects and step away from the high demands of leading a global fashion empire.

In her heartfelt message, she expressed gratitude for the journey and confidence in the brand’s future. “Championing the next generation of designers has always been important to me.
I am thrilled that Dario Vitale will be joining us, and excited to see Versace through new eyes. I want to thank my incredible design team and all the employees at Versace that I have had the privilege of working with for over three decades.

It has been the greatest honor of my life to carry on my brother Gianni’s legacy.
He was the true genius, but I hope I have some of his spirit and tenacity.

In my new role as Chief Brand Ambassador, I will remain Versace’s most passionate supporter. Versace is in my DNA and always in my heart.” she wrote.

 

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What’s Next for Versace?

Versace, now owned by Capri Holdings, is expected to announce new leadership soon. Many wonder how the brand will evolve without Donatella’s creative direction, but industry insiders believe her influence will remain a guiding force.

As for Donatella, fashion enthusiasts eagerly await her next move. Whether she takes on a new role in the industry or enjoys a well-deserved break, her legacy at Versace is undeniable.

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Published by HOLR Magazine

Image Credit: Instagram @donatella_versace