Maybelline introduces the first of its kind, the ColorStrike eye shadow pen. Maybelline’s latest edition is designed to last up to twelve hours. Offered in a wide range of colours, in varied consistencies, from metallic to shimmer, there is a shade for everyone in this new collection. The design of the pen allows both makeup artists and novices, to achieve a runway-ready look easily. With help from the ColorStrike, you are sure to get a sleek, finished makeup look in half the time you would typically spend. 

There is quite simply nothing like the ColorStrike in today’s market. The pen appears as a cream eyeshadow, which then leaves a powder finish once applied. Specially formulated to create a long-lasting eyeshadow with zero fallout, the ColorStrike provides a high pigment colour. The pen allows users to apply eyeshadow with a simple glide, providing a crease-resistant, fade-resistant, and smudge-resistant formula. The simplicity of the applicator also allows users to create designs, whether they are going for a cat eye or smokey eye, the ColorStrike makes it easy to accomplish all kinds of makeup looks. 

Innovative in every aspect, the ColorStrike eye shadow’s brilliant formula and applicator make it this summer’s must-have. For bold and natural looks, the ColorStrike will prove to become your favourite tool in your makeup collection, as it elevates every makeup look. Available in drugstores across Canada, the ColorStrike retails for $11.99.