Spencer Pratt has explained how TikTok has transformed his financial fortunes.
The 41-year-old star – who is married to Heidi Montag – has seen a huge surge in his follower numbers in recent days, and Spencer admits that it’s helped to change his financial fortunes.
The reality star – who lost his Pacific Palisades home in the California wildfires – told Variety: “I made, like, $4,000 on TikTok this week, but on TikTok Live, where people can just give to me direct, I think maybe $20,000. So that’s phenomenal, and life-changing.
Reality Star Earns Life-Changing Money from TikTok Live
“And that’s the most powerful when you don’t have to rely on ads or AI and algorithms when just actual human beings just want to give. It’s unbelievable and incredible.”
Spencer has even been able to use the platform – which faces a permanent ban in the US, amid concerns over security – to promote his wife’s 2010 album, ‘Superficial’.
The reality star – who has been married to Heidi since 2008 – said: “I have no idea how much money [the music has made]. I don’t know if it comes in cheques or when, but everybody keeps telling me, don’t expect any money.
“I’m more excited about the energy and opportunities that come from it. I don’t think these streams and all these charts [make money].”
Spencer Pratt Promotes Heidi Montag’s Music on the Platform
He said: “Based on what people are telling me, the music business is about touring, it’s about merchandise, it’s about all the things that come with it; that’s how the artists make money unless you’re doing billions of streams, which I’m still energetically [pushing]. It’s not happening yet! I’m being optimistic because truly, it’s the only way to get through all this.”
What are the biggest stories trending online today? Read the latest here
Published by HOLR Magazine
Sources: Variety, TikTok
Image Credit: BANG SHOWBIZ