Sydney Sweeney’s Bathwater Soap Sparks Online Frenzy

Actress Sydney Sweeney has teamed up with Dr. Squatch to release a limited-edition soap bar humorously dubbed “Sydney’s Bathwater Bliss.” (claimed here)

Sydney Sweeney Soap

 

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Priced at $8, only 5,000 bars will be available starting June 6, 2025.

Each will reportedly contain a drop of Sweeney’s actual bathwater from a 2024 ad shoot (noted here).

Sydney Sweeney Bath Water

The soap, which also includes exfoliating sand, pine bark extract, and scents of pine and Douglas fir, was created in response to fans’ requests for her bathwater. Sweeney described the product as “weird in the best way” and a playful way to encourage men to care about natural hygiene (noted here).

The announcement has ignited a mix of reactions online. Some fans appreciate the novelty and humor, while others criticize it as objectifying. Despite the controversy, Sweeney stands by the product, viewing it as a lighthearted conversation starter about personal care.

This collaboration marks a bold move in celebrity-endorsed products, blending humor with personal branding. Whether it will be remembered as a quirky marketing success or a misstep remains to be seen.