Lift, length, volume and clean – Beautycounter’s Think Big All-In-One Mascara does it all!

Launching today, Beautycounter’s Think Big All-In-One Mascara adds fullness to its luxuriously creamy and buildable formula for dramatically full, long and lifted lashes. The nourishing, and conditioning tripeptide technology supports both stronger and healthier-looking lashes, and the precise bush allows for the mascara to be applied individually to each lash.

This obsessively clean mascara is formulated using a true black pigment – a safer alternative to carbon black, which is a commonly used ingredient in most mascaras that can be linked to harmful effects on human health and can be coated with PFAs. 100% of the makeup is tested for heavy metals to ensure it meets all strict safety standards. Both safer, and cleaner, the true black pigment of the Think Big All-In-One Mascara allows for a dramatic and show-stopping lash effect.

For only $35 CAD, shop Think Big All-In-One Mascara today, available at

Check out another launch from Beautycounter here!

Published by HOLR Magazine.

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