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Luli Fama will unveil its Resort and Cruise 2023 collection at this year’s Swim Week on Miami Beach on July 16!

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Luli Fama has been in the swimwear industry for approximately 15 years and is most known for its original prints, body-hugging silhouettes, and unique construction throughout hundreds of its swimwear styles.

The brand has also two Miami flagship locations in Doral and Coral Gables’ The Shops at Merrick Park in the magic city – as well as hundreds of international retailers – and now it’s back and better than ever with a brand new, Italian-inspired collection to showcase at Miami Swim Week.

luli fama

The details behind the collections

Luli Fama will debut its stunning Resort and Cruise 2023 collection including a new category for the brand- Ready-to-Wear. On the runway, fans of the brand can expect to see solid-coloured suits and ribbed textures, which the notable brand has ensured that there is something for everyone.In addition to swimwear, a line of dresses, caftans, and other pieces that can be worn both on and off the beach will be shown.

“Inspired by the magic of Capri and the Amalfi Coast in Italy. The bright and bold colors are inspired by the coast, the lemons, the florals, and all things that transport you to a seaside villa on holiday to this magical region,” says Founder and Designer of Luli Fama, Lourdes Hanimian.

luli fama

The styles

The latest styles from the brand are must-haves for this summer season and beyond, in which the brand designs its original prints and designs from start to finish. Featuring smooth and ribbed lycra swimsuits presented in one and two-piece styles these styles will be seen alongside metallic and strong jewel tones.

“Fit is so important to us and pieces are meticulously made to fit correctly on our Luli babes in a range of sizes from XS-XL. We own our factory in Colombia and employ over 300 women who have worked for Luli Fama for many years – these women (our real Luli Babes) are nearly all heads of their households and we couldn’t do the work we do, without them” continues Hanimian.

luli fama

Famous faces

Meet the famous faces who have rocked Luli Fama! The brand has been seen on celebrities such as; Camila Cabello, Gabrielle Union, Sabrina Claudio, Alessandra Ambrosio, Britney Spears, Natty Natasha, Paloma Mami, Lele Pons, Larsa Pippen, and Adriana Lima.

luli fama

Tuning in and how to shop the brand

The runway show is slated for Saturday, July 16th at 8PM at the Paraiso Miami Beach Tent at Collins Park (2100 Collins Avenue) for what will surely be the most popular show of Swim Week.

The swim and resort collections will also be available for purchase immediately following the runway show for those interested in shopping the collections.

Published by HOLR Magazine.