Swimwear for everybody and every body.

Get ready for Summer 2021’s hottest swimwear launch because Roxy Earle and Joe Fresh have joined forces for a stunning limited edition collab that is honestly GOALS!

Roxy Earle, who is the Founder of Luxurious Roxy as well as a fierce body-positive activist, has teamed up with Joe Fresh for a must-have swimwear capsule collection that features five amazing pieces that we can’t wait to get our hands on. The collab includes a one-piece swimsuit, two-piece bikini, tunic cover-up and sandals, all available in sizes XS-3X and super affordable in price. 

“It’s an honour to work alongside the Joe Fresh team and create a swimwear collection that women of all shapes and sizes can feel confident wearing,” says Roxy Earle. “Together, we have developed beautiful pieces that truly embody the #MySizeRox movement, which aims to promote body positivity and inclusivity for all body sizes. I worked with Joe Fresh on the launch of extended size swimwear earlier this year, and this collaboration feels like the perfect next step in our partnership.”

We love everything about this partnership! Since 2017, Joe Fresh has continued to expand its extended size collection in various categories (including sportswear, athletic wear, sleepwear, and, most recently, swimwear), and Roxy is a body-positive queen, so we can’t wait to support this all-inclusive collab and collection! 

Check out a sneak peek of the pieces and pricing below!

  • One-piece swimsuit – $39 CAD 
  • Two-piece bikini – $29 CAD (top), $24 CAD (bottom) 
  • Tunic cover-up – $24.00 CAD 

You can shop the limited-edition capsule collection online here and in select retail stores.